Privacy Policy
Last Updated: 2026
Bloom & Co (bloomandco.com.au) ("we," "us," "our," or "Company") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including any other media form, media channel, mobile website, or mobile application related or connected thereto (collectively, the "Site").
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site.
1. Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
- Personal Data: Name, email address, postal address, and phone number when you voluntarily provide it through contact forms or registrations.
- Technical Data: IP address, browser type, operating system, and device information.
- Cookies: Information stored through cookies and similar tracking technologies (see Cookie Policy below).
- Usage Data: Pages visited, time spent on pages, links clicked, referral sources, and other interaction data collected through analytics tools.
- Affiliate Tracking Data: Information related to affiliate link clicks, conversions, and referrals to track commission eligibility.
2. How We Use Information
We use the information we collect for the following purposes:
- To operate, maintain, and improve the Site and our services.
- To send promotional emails, newsletters, and marketing communications (with your consent where required).
- To track affiliate referrals and calculate commissions for affiliate partners.
- To perform analytics and understand user behavior to enhance Site functionality and user experience.
- To respond to your inquiries, comments, and requests.
- To comply with legal obligations and enforce our Terms of Service.
- To detect, prevent, and address fraud, abuse, and security incidents.
3. Cookie Policy
Our Site uses cookies and similar tracking technologies to enhance your experience. The types of cookies we use include:
- Essential Cookies: Necessary for Site functionality, security, and basic operations.
- Performance Cookies: Track usage patterns and Site performance through analytics platforms.
- Affiliate Tracking Cookies: Monitor referrals and conversions for affiliate commission tracking.
- Marketing Cookies: Used for retargeting and personalized advertising (subject to your consent).
You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, blocking cookies may affect Site functionality. For more information about cookies and opt-out options, visit www.allaboutcookies.org or www.youronlinechoices.com.au.
4. Third-Party Links
Our Site contains links to third-party websites, including online casinos, gambling platforms, and affiliate partners. We are not responsible for the privacy practices or content of these external sites. We strongly encourage you to review the privacy policies of any third-party sites before providing your personal information or engaging with their services.
Your interactions with third parties and their collection of your data are governed by their respective privacy policies, not this Privacy Policy.
5. Your Rights
Under Australian Privacy Legislation (including the Privacy Act 1988 (Cth)), you have the following rights:
- Right of Access: You may request access to the personal information we hold about you.
- Right to Correction: You may request that we correct inaccurate or incomplete personal information.
- Right to Opt-Out: You may opt out of marketing communications by clicking "Unsubscribe" in our emails or contacting us directly.
- Right to Complaint: You may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) if you believe we have breached your privacy.
If you are located in the EU or UK, additional rights under GDPR may apply. If you are in the US, additional rights under applicable state privacy laws (such as CCPA for California residents) may apply.
6. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Typically:
- Contact information is retained for the duration of our business relationship and for 2-3 years afterward.
- Affiliate tracking data is retained for commission dispute resolution purposes and in accordance with relevant tax and accounting requirements (typically 7 years).
- Analytics and usage data is aggregated and anonymized; personally identifiable information is deleted after 12 months unless otherwise required.
You may request deletion of your personal information at any time, subject to legal obligations.
7. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:
Email: [email protected]
Website: bloomandco.com.au
We will respond to your inquiry within 30 days or as required by law.
This Privacy Policy is effective as of 2026 and may be updated periodically. We will notify you of significant changes by posting the updated policy on our Site and updating the "Last Updated" date above.